AI Side Hustle

Writing & content · intermediate

AI Video Production Agency

Produce professional video ads, explainers, and training videos for businesses using AI tools like HeyGen, Synthesia, and Runway

Start this side hustle →

A free starter plan. No account required.

What does the work involve?

Produce professional video ads, explainers, and training videos for businesses using AI tools like HeyGen, Synthesia, and Runway. The first goal is to deliver one useful result for a specific customer, then learn from their response.

  • Master AI video tools (HeyGen, Synthesia, Runway)
  • Build a portfolio of 5 demo videos
  • Create service packages and pricing
  • Outreach to marketing teams and agencies
  • Scale with templates and production workflows

Skills to bring or practice

Video Production · Scriptwriting · AI Video Tools · Client Management

Foundation — example tasks

Use these as planning prompts. Targets and deliverables are goals, not promised outcomes.

  • Master AI video tools

    Learn HeyGen for AI avatars, Synthesia for training videos, Runway for B-roll generation, CapCut for editing

  • Create demo reel

    Produce 5 sample videos: product ad, explainer, training video, testimonial-style, social media cut

  • Build packages and pricing

    Create 3 service tiers with clear deliverables, turnaround times, and revision policies

Launch — example tasks

Use these as planning prompts. Targets and deliverables are goals, not promised outcomes.

  • Free video campaign

    Create unsolicited 30-second video ads for 10 target companies using their public branding, send via LinkedIn/email

  • LinkedIn content blitz

    Post daily content showing AI video creation process, before/after comparisons, and cost savings

  • Close first clients

    Follow up on free samples, conduct discovery calls, send proposals

Who could you help first?

A starting audience to investigate: VP of Marketing / Marketing Director. Treat this as a hypothesis. Ask what they need, how they solve it now, and whether they would try a small paid pilot.

Ways to test your first customer channel

  • Create free 30-second video ad for 5 target companies using their branding
  • Post daily LinkedIn content comparing AI video vs $10K+ traditional production
  • Partner with marketing agencies who dont offer video services

Build a traffic experiment · Spread the word

How can AI help with this hustle?

Use AI to prepare a first draft, organize research, or make a sample. Review accuracy, permissions, and quality before sharing customer-facing work.

Tools named in this template: HeyGen, Synthesia, Runway, CapCut, ChatGPT. Check their current capabilities and pricing before choosing.

A prompt to start with

Help me test a AI Video Production Agency offer. My audience is [audience]. The problem is [problem]. My weekly time limit is [hours]. Suggest one small deliverable, three questions to validate demand, and a quality checklist. Separate assumptions from evidence. Do not invent market data or customer results.

Use the free offer and workflow planner · Build a better AI workflow

Before you commit

How much time should I set aside?

The template suggests 15-25 hours/week. Treat that as a planning estimate. Time one small sample and include customer communication, corrections, and marketing in your own budget.

What could it cost to start?

The template estimates $100-$500 for setup. Your actual costs depend on tools, equipment, and scope. Test demand with what you already have before adding subscriptions.

How much could I earn?

There is no guaranteed or verified typical income for this template. Revenue depends on demand, pricing, delivery, and customer acquisition. Track actual revenue minus expenses and your time during a small pilot.

Can I start here without another platform?

Yes. Create your starter plan on this site, customize the offer, and check off the first seven steps. Plans stay in your browser and can be downloaded or backed up.

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